Arthis is dedicated to harnessing the power of augmented reality to enhance our everyday experiences by seamlessly integrating elements of virtuality into reality through geolocation. Augmented reality has become a ubiquitous technology, but lacks an accessible platform to fully exploit its capabilities. Arthis seeks to fill this gap by developing the right tool and creating an ecosystem that enables the seamless integration of augmented reality into our daily lives, enhancing our experiences as travelers, consumers, or citizens - and thereby eliminating the need for temporary beaconing. The research work undertaken by ARTHIS in augmented reality and Artificial Intelligence will eventually make it possible to exploit visual data to faithfully reproduce environments in 3D thanks to deep learning.